Hawai‘i-based content creator and influencer Bretman Rock — whose Instagram feed features glam looks, travel and, recently, baby peacocks — has been named to Time magazine's second annual edition of Time100 Creators.
The list recognizes 100 of the world's "most influential digital voices," Time says.
"Rock, 27, first popped up on Vine and later YouTube, infusing his short- and long-form content with humor and tons of natural charisma, and developing a significant following as an early beauty creator," Time writes of Rock. "Now, he’s added a new, more down-to-earth side to his content. With hilarious videos about naming baby peacocks or applying false lashes to his chickens so they look more like him — not to mention the farmland video that won him the 2025 TikTok Video of the Year Award — Rock’s content is a reminder of how living in harmony with nature can make life more beautiful."
Rock, who has more than 19 million followers on TikTok and Instagram, also hosts the podcast, Da Baddest Radio.
In addition to Rock, you'll also find University of Hawai‘i at Mānoa alum Drew Afualo on the Time100 Creator list. Read more about her here.
Time selected creators for the list, limiting selections to those who post in English, after listening to the platforms where they make their living, speaking to experts and using data from creator agency Whalar, the publication noted.
You can find the full list here.
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Stephanie Salmons can be reached at stephanie@alohastatedaily.com.
